Those with an interest in digital marketing may be daunted by the thought they need to be a computer coding genius, and be all up on other tech skills to break into the industry – which is certainly an exciting one in the current age of social media and mobile devices everywhere you look. But is this really the case? Not always.
Infographics are the perfect solution to simplify difficult topics because of the way they showcase information. Not only are they less focused on text, but they display strong visuals that draw attention and keep users on your pages for longer.
Infographics are generally well-liked and shared more than any other content type on social media, which is great from an SEO viewpoint. Read more →
There is good news if you hold the number one position in Google, you have a 1 in 3 chance that a user will click on your listing. Bad news for everybody else position 2-20, you all have to fight over a 2 in 3 chance of a user clicking on your listing.
One thing many business owners do not have a lot of; time. So no matter what you are doing, you are always looking for ways that you can save time, while also not compromising on the quality of work.
The truth of the matter is that when it comes to SEO, results do take time, so you will need to be patient in this aspect. However, there are some pretty awesome SEO tools that you can find online that will help you save time when conducting your SEO strategy. Read more →
Do not underestimate the power of quality content. Content has pretty much always been king in SEO. The thing that has changed over the years though, is the type of content that needs to be created to capture your audience and be in Google’s good books.
Images, as a visual medium, can break away from the monotony of plain text. Even social media channels are showcasing more images than ever before because they tend to engage better with viewers as opposed to test-based content. Content is even more valuable when images and other visual components are introduced – especially from an SEO viewpoint.
Having your business appear on Google maps can be an extremely profitable exercise because people can easily find where you are based – whether they intend to visit you or even accidentally.
SEO is an important part of any digital marketing campaign, and link building is an absolutely essential component of strong SEO. Managing existing and acquiring new links can be a challenge for businesses without the right strategies in place.
